Brad Rourke

Tag: contrarian bullets

  • Some Contrarian Bullets

    Just a few contrarian bullets . . . thoughts, complaints, and predictions: When someone talks about their “personal brand,” I cringe. You have a reputation. You must manage it. But please don’t put on airs. You ain’t Pepsi. If someone trots out “Oh, The Places You’ll Go!” one more time for grads, I’ll . . .…

  • Some Contrarian Bullets

    Just a few contrarian bullets . . . thoughts, complaints, and predictions: There is a difference between a “brand” and a “label” — many label when they think they are branding. There is a difference between “being online” and “having a brand.” Young professionals tend to overvalue their intelligence, and undervalue others’ experience. Few people…