Brad Rourke

Brad Rourke’s Blog

  • How High Profile People Can Benefit From Using Twitter

    This from the well-regarded Pew Internet & American Life Project: The share of adult internet users who have a profile on an online social network site has more than quadrupled in the past four years — from 8% in 2005 to 35% now, according to the Pew Internet & American Life Project’s December 2008 tracking…

  • Revise Your Goals

    Beth Kanter had a great post a while back that rounds up a number of bits and pieces of advice for nonprofits interested in using social media. My favorite graf: The economic crisis has changed the external environment. So, it is important to think about that as part of considering how you need to revise…

  • Tweet Guy Jason DeRusha, A Co-Creator

    There are insurgent personalities throughout media, pushing and prodding it ahead to the future. WCCO’s Jason DeRusha is one of them. In this interview, he discusses an important aspect of what people’s relationships with institutions are becoming: I’ve been experimenting with posting my good questions on my blog and inviting people to answer them, to…

  • Internet Radio, The Next Plastics

    According to MinOnline, a little noticed phenomenon began to coalesce last year. While everyone was watching social networking and video sites soaring in popularity — Internet Audio was quietly taking off too. It may be one of the Big Things of 2009 — indeed, it may already be. Says Arbitron: 33 million Americans listen to…

  • Experts

    Through a circuitous route, I got to thinking about experts. Seems a Ketchum PR man who’s billed as a social media expert was on his way to present on social media (natch) to a key client, FedEx, at their headquarters in Memphis. Upon landing, he tweeted: “True confession but I’m in one of those towns…

  • Institution Revolution

    Andrea Jarrell pointed out to me that, according to Inside Higher Ed, Brandeis University is selling all of the art it owns.  Says the article: “These are extraordinary times,” said a statement from Jehuda Reinharz, the university’s president. “We cannot control or fix the nation’s economic problems. We can only do what we have been…

  • Can Process Trump Execution?

    I got to thinking recently about a time I spent a half day observing a visioning exercise. I was excited, at first, to have the opportunity to learn a thing or two. The people leading the session have worked with lots of civic groups and local governments over the years. I saw, though, that at…

  • Public's Priorities For 2009

    I found this to be a useful research report from the Pew Center For The People And The Press: “As Barack Obama takes office, the public’s focus is overwhelmingly on domestic policy concerns – particularly the economy. Strengthening the nation’s economy and improving the job situation stand at the top of the public’s list of…

  • Public’s Priorities For 2009

    I found this to be a useful research report from the Pew Center For The People And The Press: “As Barack Obama takes office, the public’s focus is overwhelmingly on domestic policy concerns – particularly the economy. Strengthening the nation’s economy and improving the job situation stand at the top of the public’s list of…