Brad Rourke

Category: social networks

  • Need Help Getting Online? I Can Help.

    I am adding some capabilities to my professional offerings that some of my readers may be interested in: Let Me Help Create Your Online Presence Today, there is a consensus that there’s a bare minimum amount of online presence that any organization — whether a small business, local nonprofit, or giant enterprise — needs in…

  • Thoughts On The Facebook vs. Google PR Fight

    As my friends know, I am a Facebook and Google fanboy. It hurts me when Mom and Dad fight like they are now, but they have been fighting for a while now and I don’t expect it to stop anytime soon. So I have become somewhat inured. Today’s fracas involves a sub rosa campaign by…

  • Social Network Face-Off: Take A Survey

    Please take this survey on social network services. It is short and easy. Over the weekend, I innocently posted the following on Facebook: Does anyone really use Twitter anymore? Why? I should have known it would happen, but that question touched off a long comment trail that included lots of friends and colleagues. There was…

  • Would You Attend a Bootcamp to Get Online?

    Lately I have been considering developing a one-day (or perhaps half-day) “boot camp” for people who are interested in getting their online lives set up. This would be a session for people who have no online presence, or who have one but aren’t happy with it. At the end of the day, participants would have…

  • Some Contrarian Bullets

    Just a few contrarian bullets . . . thoughts, complaints, and predictions: There is a difference between a “brand” and a “label” — many label when they think they are branding. There is a difference between “being online” and “having a brand.” Young professionals tend to overvalue their intelligence, and undervalue others’ experience. Few people…

  • Are you going to turn off your Facebook? Not me.

    A lot of my friends are complaining about some of the recent changes Facebook has made to their terms of service and their privacy policies. People are upset that the changes were rolled out in an opt-out way. That is, you had to take a specific action to get out of the changes. This has…

  • My Three Dashboards

    Over the last few years, like many Internet users, my day-to-day online life has coalesced around three methods of interacting with the world. I’ve developed three “dashboards,” if you will, that each work within a different activity context. Throughout the day, I am constantly shifting from one dashboard to the other. They are separate in…

  • Social Preening And The Fine Line Of Self Promotion

    As the status update (Twitter, Facebook) becomes more firmly embedded into people’s professional lives, it’s interesting to watch how different people make use of this tool differently. Some use it to share good work by others. Some use it to connect. Some use it to pass along aphorisms and motivational comments. Many people appear to…

  • Facebook's Stream Moves Closer To The Inbox

    If you are a Facebook user, you may have noticed a recent, quiet change. When someone comments on one of your posts, links, or other content, you get an email, as you always have if you keep the default settings. Only now, you can reply to the comment simply by replying to the email. This…